Dev Environment · Internal Review

AruYog Diet — four directions.

Same product, four different marketing personalities. Har concept ek full landing page hai — desktop aur mobile dono par dekhein. Content real hai; testimonials placeholder hain.

CONCEPT 01

The Editorial

Luxury wellness magazine

Premium D2C brand feel — oversized serif headlines, generous whitespace, editorial sections. Positions the plan as a crafted document, not a digital product. Justifies premium pricing.

Fraunces serifTerracotta + goldSophisticated
CONCEPT 02

The Converter

Conversion-first modern SaaS

Every section kills an objection — ratings, WhatsApp delivery mock, stats band, comparison table, testimonial wall, guarantee box, FAQ, sticky mobile CTA. Built to maximise sales.

Green + amberSocial proof heavySticky CTA
CONCEPT 03

The Desi Bold

Vibrant, Hinglish, WhatsApp-first

"Quinoa nahi, ghar ka khana" — playful stickers, chunky borders, food marquee, WhatsApp chat storytelling, Hinglish copy. Mass-market relatable, high energy, very shareable.

Saffron + haldiHinglish copyChat-style UX
CONCEPT 04

The Clinician

Medical-grade trust & evidence

IFCT 2017 data, five-stage methodology pipeline, condition protocols, safety gates, transparent pricing table, disclaimer-forward. Ideal for health-condition buyers who research before paying.

Clinical tealEvidence chipsMethodology
Production untouched: diet.aruyog.com · Yeh sirf dev preview hai — dev-diet.aruyog.com